John is the President and CEO of New Knowledge LLC. New Knowledge Organization Ltd. is a non-profit think tank and planning group that helps cultural, educational, research, health, environmental, media, and free-choice learning organizations. Our work aims to expand programs in ways that increase social knowledge, positive lived experiences, and ecological harmony.

Dr. Fraser is a conservation psychologist, architect, and educator. His research focuses on how our experience with media and community influences learning, attitudes, and motivations for engagement with solving the problems that face society. He holds adjunct faculty positions at Hunter College (CUNY), Columbia University, Canisius College, and Indiana University Purdue University Indianapolis (IUPUI). He holds the California Academy of Sciences appointment as Associate Editor - Operations for Curator: The MuseumJournal, and serves as a founding editorial board member for Museums & Social Issues. He is also a Research Scientist with Columbia University's Earth Institute.